Apple will focus even more on protecting users' privacy

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8.7.2020 | Apple will focus even more on protecting users' privacy

Privacy has been one of Apple's most important topics in recent years.

And during this year's conference, WWDC introduced other innovations that will expand it. What can we look forward to? Tim Cook, the head of Apple, speaks of privacy as a fundamental human right and often uses this value in the competition with Google or Facebook.

During a recent WWDC conference, the company introduced new features for iOS 14, iPadOS 14 and tvOS 14. One of these is a feature designed to prevent applications from tracking user activity.

In order to track a person, they must first obtain permission, otherwise they will not be able to collect data for personalized advertising, GPS data, email addresses or third-party SDKs.

Permission will always be required. The only exception is when the data is processed directly in the device and is not transferred anywhere.

Other news is about location sharing. So far, it has only been possible to enable its monitoring once, permanently or not at all. But now the approximate location will be added to the menu.

And there was also the new "Sign in with Apple" button, which works similarly to the Google and Facebook buttons for logging in and registering on websites and applications.

It will now be possible to transfer an existing registration to an Apple account while retaining all existing data.

A welcome feature is the audio and video recording indicator, which will be displayed in the upper right corner of the screen. Lights up in orange when recording audio and green when recording video.


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